
SOCIETY GOLF EVENTS
THE GOLF HOUSE is happy to supply prizes and gift vouchers for society organised
golf events. Please ring the shop on 01200 422022 for more information.
CORPORATE GOLF EVENTS
For corporate golf events, THE GOLF HOUSE is happy
to supply team golf wear
which can be customised to include your company logo. Please ring the shop
on
01200 422022 for more information.
GOLF - CHARITY FASHION SHOWS/PARTIES
If you would like to see any of our golf collections showcased at your local
golf club or private home please get in touch. We are happy to organise either
day or evening fashion shows and 10% from every sale on the day/night will
go towards benefiting either your Golf Club’s chosen charity or THE GOLF
House’s charity, The Macmillan Nurse Appeal (please visit www.macmillan.org.uk for
more information).
EN MAGAZINE - 'HOLE IN ONE'
EN's editorial team naturally holds media salespeople in the highest
regard, but we could barely suppress our mirth when hearing how
one ad salesman shot himself in the foot with Rowena Stanworth,
the 24-year-old proprietor of The Golf House in Clitheroe. "He
asked who dealt with advertising and when I told him I did, he
said I wasn't old enough," she recalls.
Stanworth, a keen golfer from Barrowford, Lancashire, had struggled for some
time to get hold of anything decent to wear on the course, and came up with
the idea of selling designer ladies' golf wear via the internet. Her research
showed, however, that women were unlikely to buy high-end clothing without
trying it on first, so she decided to set up a shop instead.
She visited Europe's
largest golf show in Munich to get some ideas for ranges, an experience which
confirmed her determination to follow through with her plan. She also decided
to add a menswear element, since chaps still make up the majority of golfers.
Stanworth, who had no retail experience, quit her job in Manchester-based Photolink
last Autumn and took on part-time work to pay the bills while preparing for
the launch - which has been funded to the tune of £50,000 from savings and
family assistance.
She settled on Clitheroe because, "It's always busy, and the other shops are
all nice, independent, boutiquey ones. And there are lots of golf clubs in
the area." The rent is also very reasonable compared to surrounding towns.
A couple of months ago the shop opened its doors, stocking ranges including
Ralph Lauren Polo Golf, Tommy Hilfiger, BackTee, Golfino, Millie Fox and Bunker
Mentality. She is also the sole UK distributor for Baleno waterproofs.
Stanworth has one full-time
employee and is hoping for a first-year turnover of £100,000. To achieve
this she does some advertising, but is also strongly reliant on word of mouth
- one of her most successful initiatives being a mailshot to 70 local lady
golf club captains, enticing them in with a free gift voucher then letting
them do the selling for her.